AgVenture Pinnacle, Better products. Better people. Better performance.

OptiGro Location

Pinnacle™ Announces Establishment of New Sanders® Location

Wednesday, February 11, 2015 -

Dumas, TX, February, 11, 2015 – Pinnacle Agriculture Holdings, LLC (“Pinnacle”) recently launched a new location in Dumas, Texas that will operate as part of Pinnacle's Sanders brand ("Sanders") and provide wholesale and retail farm input products and services. 

The Dumas Sanders location is located at 1414 FM 2203, Dumas, Texas 79029.  Lance Latham, Location Manager, was instrumental in the launch of the location and brings with him 19 years of wholesale and retail agricultural experience.  Robbie Cartrite, Operations Manager, has served the agriculture industry in various positions for 21 years.

Specializing in corn, cotton, sorghum, wheat and soybeans, Latham and his team will provide area dealers with the ability to service farmers with seed, fertilizer, crop protection chemicals, and precision agriculture services, as well as field scouting services with recommendations. 

“Agriculture has grown and changed in many ways from technology and service to the overall way we operate.  Two things that have not changed are growth in knowledge and customer service,” said Latham.  “Therefore we are here to help in this changing environment and will continue to grow with each opportunity.”

“We are very pleased to join Sanders and combine our talents and experience to provide customers with the best possible service and solutions,” said Cartrite. “Sanders’ mission of contributing to customer success is very synergistic with the values of our team, and we look forward to meeting and exceeding our customers’ expectations as we build a first-in-class farm input operation.”

“We are very excited about the recent launch in Dumas,” said Dane Higgins, Sanders’ Area Operations Manager.  “We are committed to delivering innovative, customized solutions to help  farmers become more profitable.  We look forward to providing them with quality products brought to them by experienced people who truly care about their success.”

 About Pinnacle Agriculture Holdings, LLC

Pinnacle Agriculture Holdings, LLC is a first-in-class agricultural retail and wholesale distribution business created through acquisitions and greenfield retail establishments.  The company operates through its Sanders, Performance Agriculture™, Providence Agriculture™, AgOne Application Services™, Meridian Agriculture Distribution™, and Innvictis™ brands, serving growers across 26 states.  Pinnacle is multifaceted in its operations, which include seed production and sales, agricultural chemical distribution, bulk handling of fertilizer, precision agriculture services and general merchandise for the farming, livestock and wildlife industries. 


For more information contact:

Lance Latham, Location Manager
(806) 557-8296

Robbie Cartrite, Operations Manager
(806) 290-4884

Dane Higgins, Area Operations Manager
(432) 528-0039